Posts Tagged ‘generate traffic video marketing’

ArticleReel: Configuring ArticleReel Sidebar Settings

Monday, August 9th, 2010

In part one of the article, we introduced the basic concepts of ArticleReel and how it could be used to improve traffic to your website. In this second part, we look at how to customize the ArticleReel SideBar as well as the Rebuild option which one could use to recreate the ArticleReel cache. So let’s get started right away.

What is the ArticleReel SideBar?

The ArticleReel SideBar is the panel that is displayed on the right of all ArticleReel pages. Being a SideBar, it naturally suits Flash vertical banner ads,  Google AdSense ads, custom tracking code or even have a list of hyperlinks that you wish to have displayed in your ArticleReel video blog all time. Very quickly, below are quick steps on how to configure your ArticleReel SideBar:

1) Make sure you’re logged into your ArticleVideoRobot account.

2) Navigate to the URL http://www.articlevideorobot.com/videomarketing/articlereel.html?step=8.
This will launch the Configure Advanced Features page.

3) Now, click the SideBar / AdSense Settings button. The Configure AdSense Settings window opens.

4) Enter the AdSense HTML code and click Update SideBar Content

Thats it, you’ve configured your SideBar. The content that is updated in the Sidebar, i.e. Google AdSense code  or your custom HTML code will start to show up within 24-48 hours in the SideBar.

Rebuilding your ArticleReel

Just to give you some background, when you host ArticleReel on your own server, ArticleReel creates a temporary cache folder called ar_cache. The first time ArticleReel is launched from your domain, ArticleReel stores a copy of all the videos, images in the ar_cache folder. Next time on, ArticleReel will load the flash videos, images and the associated HTML/CSS files from the cache (hosted locally on your server) rather than having to load the data from ArticleVideoRobot servers. However, when you update your flash movie or make changes to your SideBar and when you do not see the changes in your ArticleReel website, you would need to refresh your cache, i.e. delete all existing files and have ArticleReel load the videos from our server. This process is called rebuilding ArticleReel.

To rebuild ArticleReel, one has to simply pass on the rebuild parameter to the ArticleReel URL. For example, if your website address is http://www.yourwebsitename.com/videoblog/ then the you would use the following URL to rebuild:

http://www.yourwebsitename.com/videoblog/?rebuild

It might take a couple of minutes to rebuild and your ArticleReel would then load your latest ArticleReel website.

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ArticleReel: Configuring ArticleReel Sidebar Settings

Video Marketing Tip: Getting Started Guide to Create your Video Blog and generate huge traffic and backlinks

Wednesday, August 4th, 2010

Hey guys, hope you’re doing well. This is one important post that I had wanted to do long back. As many of you have already been using ArticleReel in your website or in your blogs for quite some time now, there are so many questions from our customers which I will try to cover in this post.

What is ArticleReel?

If you’re maintaining a blog of your videos yourself, you would know the mundane tasks of putting the HTML code for each and every video and tweaking them to make sure that it fit your posts. If you’re that type that uses the New One Click Ezine Wizard,  which takes only seconds to create a video out of your article and thus end up creating hundreds of video articles, then it is a daunting task if you plan to put all those videos in your website or blog. ArticleReel is a real game changer. ArticleReel is your ready-to-use video blog  that is generated automatically from your ArticleVideoRobot videos. You no longer have to put the HTML code of each video, ArticleReel takes care of it. As soon as you create a new video in your ArticleVideoRobot account, a new video blog entry is created in ArticleReel.  Very quickly, here is a live demo of how an ArticleReel video blog looks like http://articlereel.com/?go=85. ArticleReel is a full-featured video blog equipped with interactive features such as comments, direct publishing to social bookmarking/networking sites using the Gigya widget while offering an easy to navigate gallery of your ArticleVideoRobot videos. ArticleReel video blog provides RSS feeds as well as is fully compliant with Google Sitemaps ensuring that all your updates are picked up by Google which is valuable if you are serious about SEO and search rankings.
Why ArticleReel?

Why do you do need a video blog such as ArticleReel? For one, its saves huge amount of time (if you’re used to maintaining your own video blog) and makes all your ArticleVideoRobot videos organized and easy to access from anywhere. You don’t have to remember the entire URL of your video article; simply open your ArticleReel site and naviagate to your desired video.  Second, ArticleReel is a full-featured video blog – blog equals content, content which is latest and thus keep your website updated and current. Video blog is a double scorer – its your interactive ArticleVideoRobot video + your content delivered as a rich interactive blog-style website. Third and the most important of all, ArticleReel is a real SEO goldmine as it could seriously generate traffic to your website and improve the   search engine rankings.

Creating your ArticleReel

To create your ArticleReel video blog, follow the steps below

  1. Login to your ArticleVideoRobot account
  2. In the Members Area, click on the ArticleReel logo  (under the New Members Bonus section) on the left panel. Alternatively, navigate to the following URL:http://www.articlevideorobot.com/videomarketing/articlereel.html
  3. The ArticleReel wizard starts up. It would prompt you for basic information. Complete it and click Next until you get to the page which says Your ArticleReel is getting ready!. When you reach this page, please be patient as the wizard starts creating your video blog from the videos in your ArticleVideoRobot account.  You will also notice a message that says Updating and Converting Existing Projects. Hang on till the wizard finishes. You would need to do this one time only so have a coffee break and leave the wizard to complete.
  4. Once the wizard completes converting all your video articles, your ArticleReel is pretty much ready.

Accessing your ArticleReel site

Once your ArticleReel is created, you should see a button that says Launch my ArticleReel Preview!. Clickcould also  this button to open your ArticleReel video blog. You also acccess your ArticleReel video blog anytime by simply navigating to the below URL:

http://www.articlereel.com/?go=<your_AVR_User_ID> (e.g.) http://www.articlereel.com/?go=85 (thats mine!)

Remember to note down your  AVR user ID when you click the  Launch my ArticleReel Preview! as clicking the button actually launches your ArticleReel URL with your user ID. If you missed out to note your AVR User ID, open the URL http://www.articlevideorobot.com/videomarketing/articlereel.html?step=6 and then click on the FAQ  that reads What is the URL for my current ArticleReel? to find out your ArticleReel URL

Uploading ArticleReel to your website

All ArticleReel websites are hosted on our servers by default, however, ArticleReel is most effective when you upload it your main website that you’re targetting to increase traffic. Once you upload ArticleReel to your primary website, ArticleReel any videos that you create in your ArticleVideoRobot account is automatically updated in your ArticleReel video blog hosted on your website.  To upload ArticleReel to your website, follow the steps below:

  1. Login to your ArticleVideoRobot account
  2. Once logged in, open the URL http://www.articlevideorobot.com/videomarketing/articlereel_ftp_setup.htmlThis launches the Publishing via FTP window that directly FTPs the ArticleReel files to your website.
  3. Follow the on-screen instructions in the Publishing via FTP window and you should be pretty much done. Remember to create the ArticleReel folder in your web server as ArticleReel does not create this automatically.

Ready, Set and Go

That is all. What next step do you do to increase backlinks and traffic to your website? Nothing. ArticleReel takes on from your here and starts working to generate traffic and backlinks to your website. If you wonder how ArticleReel does this, check out this article that discusses in detail how ArticleReel can be a great SEO tool for your website.

More to come…

ArticleReel is a big tool in itself and a single blog post is just not enough :) . In my next post, I will cover how to configure ArticleReel settings, how to customize the SideBar, instances when to rebuild and/or regenerate your ArticleReel, etc. So folks, get ready and get going with ArticleReel if you already haven’t checked it out.

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Video Marketing Tip: Getting Started Guide to Create your Video Blog and generate huge traffic and backlinks

Tips to Generate Massive Traffic to Your Website Using Article Video Marketing

Tuesday, June 15th, 2010

Let me give you more background on how AVR actually achieves traffic to your website. Google likes content that is regularly updated (well known fact). There are two elements that are fundamental to video marketing with AVR. These are the constants and variables.

The constants are:

a) Your website URL
b) Your primary keywords

The variables are:

a) Your video – you may have multiple videos generated for the same content, product, service or campaign
b) Your video title with subtle changes
c) Your video description that includes your “constant” website URL and “constant” keywords in “variable” description in various videos.
d) Your secondary keywords – that complement your “constant” primary keywords

Now, when you have a constant link (website URL) associated it with many videos targeted at similar keywords then search engines add more weightage to your URL. You use Dynasubmit to achieve this, i.e. post the same video to video sites, with a different title/description pair for each site. Not that the video content is the same. So let’s say for example, you have a video that says “How to increase traffic using ArticleVideoRobot”. You could post this to YouTube as a single video. However, what you could alter the title slightly and say “How to drive traffic using video marketing” or “Tips ans secrets to increase website ranking” and post the alerted titles to YouTube again. Now you would have 3 videos in YouTube, that would have the same URL (in the video description), a combination of constant primary keywords and variable secondary keywords (secondary keywords broaden your search scope). Now assume you post the same video to 15 videos sites, each with 3 variations, you would end up with 45 videos (15 x 3) out of a single video. With more combination of title and keywords, you could treble the scope of your video. So even if you have hundreds or thousands of videos on YouTube and other video sites that targets the same keywords that you’re targeting you might easily end up with more videos that have the link to your URL than any other video that on YouTube targeting the same niche. THis completes only one half of the video marketing.

The second half of the video marketing is to promote the video URL in popular blogs, forums and social networking sites. For example, you may have someone at a forum or a blog looking for a specific information that your video might actually have the answer or was targeted for. You could reply to the forum post and send him to your video URL. You could also tag your video URL in popular bookmarking sites like Digg, del.icio.us, Twitter, etc. Infact, posting the URL to Twitter could itself increase the traffic to your video overnight. ArticleVideoRobot has built in support that publishes your video to bookmarking sites as well (note that no credits are charged for this).

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Tips to Generate Massive Traffic to Your Website Using Article Video Marketing

Tips to generating instant traffic through simple video submissions tweaks

Wednesday, April 21st, 2010

Its been a while since I made a blog post on something that every one of us likes most, and that is generating traffic! Well, its been quite a work to come up with new techniques to improve traffic to your website using ArticleVideoRobot’s integrated one-click video creation, video submission features and the popular ArticleReel engine. And after trying various techniques, it never hit my mind about something that I always recommend to our customers but almost forgot to write about. The technique is simple – to copy and paste your entire article (yes your full article), into the Description section of the YouTube. But hold on, the video submission wizard posts a limitation of 250 characters in the Description field so how do you paste the entire article? The answer, though stupid, is to edit the video manually (once its published to YouTube , Metacafe, DailyMotion, etc) and update the article in the Description field. Well, before I get into answering your whys, let me dive into the good things (and possibly great benefits) of putting your entire article into the Description field of your YouTube or Metacafe video.

Firstly, you get to help Google have a lot of keywords that it could associate your video with. Because you have your entire article right there on the video description, you make matters easy for Google to associate search keywords/patterns to your YouTube, Metacafe or DailyMotion video (or any of the15 video sites supported by our VideoSubmitRobot). Remember that people are using more long-keyword searches which means that users are not simply entering  just keywords to search in Google but instead searching entire sentences. For example, it is very common now to find people search Google using sentences like  How to improve website traffic using  video marketing (this definitely isn’t two or three keywords but an entire sentence!). Also remember that Google gives weigthage to repeated occurances of the search phrase (or keyword or sentence, however you’d like to call) on the same page when compared to a single occurance. What this means is that posting the entire article in your video description results firstly in a rich set of keywords that Google could use to associate your video but most importantly, Google finds far many sentences(because its the entire article and not just a simple description)  that is related in context to the search keyword or phrase which results in very high rankings in Google search results. Ideally, this translates to high visibility for your videos and naturally increased viewership. This directly translates into increased views for your video which inversely increases YouTube own internal association of your video (since your video enjoys high viewership and is thus ranked popular by YouTube) with a number of related keywords and phrases.

I can hear your abuses already and you have valid questions – why on earth would you use ArticleVideoRobot’s automated video submission service only to end up editing the description field manually? Excellent question, but I wish the video submission API allowed us more space (the number of characters/words that is). Considering the double-effect of Google and YouTube rankings, keyword search associations and viewerships that one could leverage by simply pasting your article content in the video description, I guess its worth a deal to edit it manually. But we are not trying to escape the fact that our Description field is far limited in the amount of words it can hold at the moment. You can be sure we are trying to get this improved!

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Tips to generating instant traffic through simple video submissions tweaks