How to get your videos listed in Google quickly?

It's a bold claim to make, but I believe that what you are about to read can literally double or triple your video marketing traffic. I make this claim because dozens of AVR members - members just like you - have reported up to a three fold increase in their video marketing traffic from their Article Video Robot videos after doing this -

Anyway, we've all seen video results in Google at some point, right? But have you ever wondered why some searches show videos while others display only text links?

And for some keywords, such as "traffic secrets" or "butter chicken recipe", you can be pretty certain that the results would be nothing but videos!

Video search results
[ Why do some keywords show so many video results? ]

Did you see how the video results have even outperformed heavy-weight sites like Facebook and even the author's site? You know, many marketers often use this to rank their videos over the competitor's site.

It's time we did some reverse-engineering to figure out what's happening here - and then we can use it to our advantage :)

So how do you make Google put your video at top of the search results?

To answer that, we need to first understand that Google does not show video results for all searches. Only for some particular types of searches does it include the video results. If we can figure out what those searches are, half the battle is won! This is because once we know what those keywords are, we also know exactly how to optimize our video for that keyword.

So how can we find these keywords? Is there a pattern to identify or guess these keywords?
Lucky for you, I have the answer! After some searching, some trial and error, and using the feedback we have received from our members, here is what seems to trigger video search results:

Video trigger #1: Use the "How-to" keywords!

There are certain keywords which seem to show video results almost every-time. I call them the How-Do-I keywords because when someone is using it, it generally indicates that the searcher is interested in learning or seeing something.

For example, if your keyword is "Cardio Exercise" you can make it "Cardio Exercise Tutorial" (more visual) which gives video results first.

Cardio Exercise
Video search results

VS

Cardio Exercise Tutorial
Video search results

Other such informational keywords include

- "keyword tutorial", e.g. "article video robot tutorial"

- "keyword review" or "review of keyword", e.g. "article video robot review" or "review of article video robot"

- keyword test", e.g. "article video robot test"

- "what is keyword"

- "how to keyword"

- "keyword demo" or "demo of keyword"

- "keyword demonstration"

- "keyword explanation" or "keyword explained"

- "keyword lesson"

- "keyword is scam"

- "history of keyword"

- "keyword experiment"

The reason I think each of these keywords triggers video results is because in almost all cases a video result will be a better answer to the search query.

For example, let's assume you are searching for the "Artisteer" product.

As you can check for yourself, there are no videos in the top five results for the keyword "Artisteer". So let's think of a variation of this search query that would be more appropriately answered with a video. How about "artisteer introduction" or "artisteer demo"? Sure enough you see a lot of videos!

Video search results

[ Keyword "artisteer introduction" shows videos while "artisteer" alone does not ]

So what does this mean for you? What it means is that you should immediately start creating videos for all the video trigger keywords and their variations and start uploading them to YouTube.

The thing to understand is that nobody else is creating videos for these keywords (most people are just too busy with website or HTML SEO) and so if you create a properly optimized video with a matching title, keyword and description - you stand an excellent chance of getting your video in the search results (in both on Google and YouTube) to generate huge amounts of traffic!

Video Trigger #2: Add verbs to your keyword!

Whenever there is a verb in front of a keyword, Google seems to prefer video results over the normal text results. Take for example this keyword: "laptop repair": There are zero video results for the original keyword. Yet when you make it "repairing laptop", video results start showing up!

Video search results
Google shows videos when you turn "laptop repair" into "repairing laptop"

To simplify it, generally adding an "ing" keyword like "repairing, buying, etc" triggers video results.

This works well with almost all keywords, even highly competitive keywords like "Weight loss" which doesn't show any video results, but when turned into "Losing weight fast", etc. it does trigger video results.

Once you know what is triggering the video results - you can then optimize your videos to match these keyword exactly and get them on top of the search results quickly!

However there is a lot more than just matching the title to the keyword. You need to craft the perfect description. Add a subtitle file to your video. Create backlinks and do social bookmarking with the similar anchor text. Add keywords to your video. As a matter of fact, I'm in process of making a whole new blog post on this subject which I will send over to you in my next post (it's almost ready).

 

Video Trigger #3: Brute force method!

This last method is extremely effective (but a little time consuming). Using Google's keyword research tool generate a list of keywords related to your niche. This includes all keywords including any "remotely related" keyword searches too.

Then, one by one, do a search for all keywords and see which ones return a video result in the top 3 results. There are your video triggers! Make a swipe file of all these keywords, then start creating videos for each keyword and its variation and upload them to YouTube. You have a very strong chance that your video will be ranking in Google very quickly. However be sure to optimize your videos completely as described in this guide here.

If there is interest, I can get one of our programmers to automate this method and make a tool which can tell you exactly which keywords are returning video results - so you don't have to do it by hand ;) Leave your comment below in case you're interested.

 

Video Trigger #4: Reverse engineer existing videos!

Reverse engineering always works! :) So, another method is to search your keywords on YouTube and make a note of all the top ranking videos. Then pay close attention to the video titles and try to identify the keywords or search queries in the title.

For example, let's search for the product "AdSense Assassin" on YouTube. Here are a few titles of interest: "Adsense Assassin Discount - $10,000 a month in 12 Months of Google Adsense", "Adsense Assassin Review / Real Method to Make Money Online?" and "Adsense Assassin, scam or legit?". All three of the bolded keywords show video results in Google too! This can either mean that:

1. Google prefers to include top performing YouTube search videos in its Universal search.

2. You have just discovered some hidden keywords that are triggering video results.

Either way, all you have to do now is create videos with these exact titles, and descriptions and you can beat these videos with your own and start getting their traffic!

 

[ Finding hidden keywords ]
Video search results

 

Closing thoughts

There are two pieces to the puzzle. The first part is to create a list of keywords that trigger video results in Google. This is crucial because you need to know the exact keywords first, as only then can you optimize your videos for it.

What I mean by this is that, if your video trigger keyword is "traffic secrets introduction" then your video title, description, content, backlinks, keywords, etc. must all be optimized for the keyword "traffic secrets introduction". This is because a generic video optimized for keyword "traffic secrets", etc. won't show up in Google.

The second piece is to optimize the video correctly to match the trigger keyword. You have to convince Google that your video is indeed the best fit for the search.

Thankfully, we have automated most of the video optimization part in Article Video Robot. Our YouTube optimization wizard can analyze your YouTube videos automatically and tell you exactly what you need to fix, to rank for a certain keyword.

Video search results
[ Automatic video optimization with bonus tool: YouTube SEO Wizard ]

On the other hand Video Submit Robot can automatically submit your video to dozens of video and social sharing sites thereby creating backlinks to your video upload which is extremely important for video optimization (and can be really time consuming or costly when done by hand).

Video search results
[ Automatic backlink creation with Article Video Robot ]

Our automatic caption creator tool can transcribe your videos and generate SRT files for your videos, which is one of the most recommended methods for video optimization.

Video search results
[ AVR automatically transcribes your video and adds captions ]

With the correct keyword and a properly optimized video you can start seeing results in as little as 2 weeks! So what are you waiting for? Find your video triggers keywords and create a video for it with a single press of a button using Article Video Robot.

Yours in success,

San Kumar,

CEO & Co-Founder,

Article Video Robot


Comments

“Wow.. good stuff.. can't wait for the 4th july sale.. say do you think it's possible for me to do a pre-booking since I won't be home tomorrow.. please email me at [email removed by moderator]

Jeff Miller Jeff Miller (08:56 AM)

“i like this.. thanks”

Brian Hayes Brian Hayes (09:00 AM)

“thanks jeff.. let me see what i can do.. by the way i have redacted your email from the comments to prevent you from getting spam”

San Kumar San Kumar (09:01 AM)

“I must say this is a really interesting study.. i've often wondered the same sometimes.. good to know how google works”

Robin L. Levesque Robin L. Levesque (09:02 AM)

“great article! I agree that for informational keywords it's easy to get your videos at the top of google search results. I have been doing this for a few months now.. glad to see you mention this”

Otis Roberts Otis Roberts (09:03 AM)

“really impressed with the post and the examples.. good work!
I'm gonna try it”

Leslie Leslie (09:04 AM)

“ Does this work with Bing and other search engines?”

Brenda Williams Brenda Williams (09:09 AM)

“Sure Brenda.. it will work for Bing and Youtube Search as well”

San Kumar San Kumar (09:11 AM)

“nice info.. btw i missed out on your new year's sale because by the time i got your emails you had already sold out.. it's not fair.. not everybody is the US.. some of us are in different timezones.. pls advise..”

Ashok Rane Ashok Rane (09:12 AM)

“will it help if i upload my video to other sites besides youtube?”

Beverly Alexander Beverly Alexander (09:15 AM)

“@Beverly: Youtube contributes about 80% to results.. but uploading to other sites can give you some extra edge over competition.
@Ashok: i'm sorry about that.. That's why we are reminding our users one day in advance this time around. but send me an email via your support desk and i'll see what i can do”

San Kumar San Kumar (09:30 AM)

“Good update”

Barbara H. McClean Barbara H. McClean (09:32 AM)

“thanks for the update. its amazing how we forget to use the basics ! I knew most of this stuff but for some reason over time had "forgotten" to apply them "DUH"”

geoff lord geoff lord (10:20 AM)

“wow, what a great software. I can't wait till July 4.. keep up the good work.”

bob tiano bob tiano (12:22 PM)

“Wow! Some great stuff on how to create titles, keywords, and descriptions to get your videos ranking on YouTube. Can't wait until July 4th. Hope I'm one of the lucky ones. I love what your doing and info you are providing. Keep It Up! ”

Sam Lyons Sam Lyons (12:52 PM)

“Awesome study. This could easily have been turned into a paid report. Instead you provide real value. I am starting a test run to see if this works out for me the same as yours. If the videos and content is good enough I think you could gain a good deal of income by setting the vids up for monetization. What's your thoughts on monetizing videos made with AVR?

BTw I would love to see what a tool that automates the Brute Force Method (#3)

Cheers”

Jacob Suhr Jacob Suhr (14:06 PM)

“Excellent post and it's given me an 'aha' moment.

My videos for certain keywords dominate everyone of the 10 positions on the first page of google's video page, but I've always found it really difficult to get any of them to appear in the web searches - some do, but 90% don't - one of the reasons seems as if it's been staring me right in the face and I just didn't see it.

Thought provoking article and yes, I'd definitely be interested in the software you mentioned.”

Adam Cadell Adam Cadell (14:14 PM)

“Awesome study. This could easily have been turned into a paid report. Instead you provide real value. I am starting a test run to see if this works out for me the same as yours. If the videos and content is good enough I think you could gain a good deal of income by setting the vids up for monetization. What's your thoughts on monetizing videos made with AVR?

BTw I would love to see what a tool that automates the Brute Force Method (#3)

Cheers”

Jacob Suhr Jacob Suhr (15:07 PM)

“nice trick, thanks for sharing”

ToonChooi ToonChooi (18:22 PM)

“Yes, I would love to have a tool to do the Brute Force method #3. Please send me further info if you do make this tool. Thank you very much!”

David David (04:05 AM)

“San:

you mentioned in the article above the following "If there is interest, I can get one of our programmers to automate this method and make a tool which can tell you exactly which keywords are returning video results - so you don't have to do it by hand ;)" ......Have you created such a app that will do this and is it in the members area?

Rick Levine Rick Levine (08:49 AM)

“Thanks everyone for the amazing responses. I am happy all of you found this study useful. I'll be publishing another one shortly. Also for those of you who have shown an interest in the "tool" it is already under development and will be released for our members soon (free of cost).

Regards,
San”

San Kumar San Kumar (04:38 AM)

“Many thanks for such generous information! ”

Nhora Nhora (20:34 PM)

“Your article makes a lot of sense and I am happy you let us in on several helpful tips.”

james ellison james ellison (10:51 AM)

“Wow! Very informative post. I learned from you -many thanks.

I'm very interested in the automated tool that can tell exactly which keywords are returning video results.

More power!”

jason jason (05:15 AM)

“Great tutorial as always!...Automation will be great...Still on the fence waiting for Ms. Affordability, though...I know I've probably just invented a word, but it's a name for God sake...haha.”

Jose Jose (15:12 PM)

“Great information here ,I will put these into use -Thank You”

ROBERT MILLER ROBERT MILLER (12:32 PM)

“Great information here ,I will put these into use -Thank You”

Sisaro Sisaro (21:15 PM)

“Good one! Thanks for sharing this information. It will be really helpful to me...”

Ravi Sharma Ravi Sharma (20:13 PM)

“Very awesome information, thanks for sharing such useful tips”

Stanley Djagbo Stanley Djagbo (10:40 AM)

“Thanks for this valuable information. We know that videos, especially explanatory videos rank higher on youtube. The problem most people face is the learning curve involved. With your tool I think that problem is solved. Very useful tool indeed! ”

George George (08:51 AM)

“Very useful and clear information. Apart from that your tool is really a good thing, thanks!”

daki aki daki aki (01:11 AM)
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